emma—krajc

graphic designer
& illustrator

My name is Emma Krajc and I am a Graphic Designer and Illustrator. I started out as a self-taught artist for many years until I found a calling in design, however I like to think it found me. I began my studies at UArts until its closure and finished my degree in Graphic Design at Drexel University.

In that time, I had my hands in a few different projects that ranged from branding to product design and a little bit of everything in between. I have a personal interest in film and history that I feel are sources of inspiration to me within my own work. I like to always stay curious and learn new skills.

That being said, I'm currently teaching myself how to code and working to further expand my knowledge within a broader vision of design. It is my goal to continue to bring a open and fresh perspective within all of my future work. If you like what you see, I look forward to working on new and exciting projects so don’t be afraid to connect!

02 MUSEUM FOR ART IN WOOD REBRAND

BRANDING
2025

This rebrand for the Museum for Art in Wood was part of a school project that aimed to rebrand existing local Philadelphia institutions. The most daunting challenge was the fact that the Museum had just undergone a rebrand, and so this design had to be decidedly unique and still have its main messaging come across to an audience. One of the highlighting features of the rebrand was to incorporate the theme of wood and sculpture without doing so literally.

Taking inspiration from colors found within nature and the woodworking shop spaces the focus became clear. By manipulating type and relying on angular shapes, I found a system that I felt displayed the energy and welcoming nature of the Museum. This combined with photography of different artworks lent itself to a lively family friendly tone that I strove to achieve. This was carried into the system for web platforms, incorporating the strong color palette and simple type manipulation.

Logo

Logo Development

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